Writing

Essays published here, and articles as a contributor to CMSWire, on customer experience, data, and where agentic AI meets real customers.

The gap agentic AI inherits, behaviour without motive, and the thinking behind Inlytips.

Behind the RCS and RBM hype: no 1.1 billion real users, a business model reshaped by Google, and the cost of a decade of telco procrastination.